2% of Breast Cancer cases are men

We have a WCBCF Board meeting occurring in Hamilton in the beginning of June. Our Chair, Leila Springer, has asked that the marketing primes get together with some of the marketing business leaders in advance of our meeting, including meeting with the Hamilton Tiger Cats football team.

I am sure many people do not know, that 2% of diagnosed breast cancer cases, in Canada, are men.

So here is the question of the day, "do you think we can all 61 football players on the team roster to do breast self exams?"

We could change the name to chest or pectoral massage for the guys.

GO TIGATS!