The key thing about this video is that it was not just to promote the World Conference on Breast Cancer, but to celebrate survivorship.
It is our intent to show people worldwide that breast cancer does not discriminate – no one is immune. We know that throughout the world many women face great barriers when it comes to breast cancer: lack of awareness about the disease (detection, diagnosis and treatability); lack of resources; lack of support; and fear of discussion.
Many women here in Canada and around the world are uncomfortable talking about cancer, let alone breast cancer. As a result, when these women are diagnosed they are often feel isolated and unsupported. This video is our opportunity to tell the women of the world that it is ok to stand up and fight for survival and celebrate life. And boy did we celebrate today.
The director, WendyD, filming crew, all of the musicians, film editors and survivors who participated were all volunteers. So I on behalf of the WCBCF want to express my sincerest gratitude.
This was an amazing day. I cannot wait to share the results.
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